Spring 2015 Courses

Please call registration at 508-362-2131 x4711 to register. For online course registration, please call Mary Conklin at 508-375-5002.
Please read our registration and refund policy before registering for classes.


Introduction to Adobe Photoshop Elements (WIT115-65)
Mondays 1/26/15–2/2/15, 6:00–8:00pm
Cost: $79

Adobe Photoshop Elements is the best low-cost program for editing photos. More user friendly and affordable than the full version of Adobe Photoshop, Elements will enable you to edit photos like a pro. This course covers the basics: importing and editing digital photos, image resolution, straightening & cropping, color correction, artistic effects, adding type to your photos, manipulating photos, and more. A useful class for those who take photos, whether with the iPhone, other smartphone, iPad, or digital camera. All students will receive a USB flash drive loaded with course materials, which they may keep. Prerequisites: Basic skills with a computer, email, and the Internet.


Introduction to Adobe Photoshop (WIT006-65)

Mondays 2/9/15–3/9/15, 6:00–9:00pm (no class 2/16)
Cost: $169

Adobe Photoshop is the industry standard for professional photo manipulation and the creation of digital artwork. More costly and complex than Elements, Photoshop is an indispensable tool for photography enthusiasts and others who often work with images. This course covers the basics of Photoshop: photo manipulation, image resolution, straightening & cropping, color correction, artistic effects, adding type to your photos, manipulating photos, working with layers & masks, and more. All students will receive a USB flash drive loaded with course materials, which they may keep. Prerequisites: Basic skills with a computer, email, and the Internet, and the ability to download photos from a digital camera.


Introduction to Adobe Illustrator (WIT061-66)

Mondays 3/16/15–4/6/15, 6:00–9:00pm
Cost: $169

Adobe Illustrator is the program of choice for designing logos and other graphics. Whether you are planning a career as a graphic designer or just want to learn how to create vector images, this class will give you the skills needed to use this powerful tool with confidence. All students will receive a USB flash drive loaded with course materials, which they may keep. Prerequisites: Basic skills with a computer, email, and the Internet.


Introduction to Adobe InDesign (WIT084-65)

Mondays 4/13/15–5/11/15, 6:00–9:00pm (no class 4/20)
Cost: $169

Would you like to design professional print materials with sophisticated layouts and typography? Join the growing ranks of creative professionals discovering new levels of creative freedom and productivity using Adobe InDesign. Tightly integrated with the most popular Adobe applications, InDesign delivers faster production workflow and a more fluid creative environment. All students will receive a USB flash drive loaded with course materials, which they may keep. Prerequisites: Basic skills with a computer, email, and the Internet.
 

Adult CPR/AED Certification (WHN036-66)
Saturday 3/14/15, 2:30–5:30pm
Cost: $85

The course provides participants with instruction in Basic Life Support (CPR) according to the guidelines of the American Heart Association (AHA). Upon successful completion of the course, students receive their AED and CPR certification. This class will be held at the West Barnstable Campus. This course fulfills the CPR certification requirement for the Personal Trainer Fitness Certification course.

Basic Life Support for Health Care Providers (WHN035-66)
Saturday 3/14/15, 2:30–6:30pm
Cost: $95

The Basic Life Support course is designed specifically for participants who provide health care to patients both in the hospital and in an outpatient setting, including doctors, therapists, CNA’s, medical assistants, EMT’s, paramedics, and rescuers. Upon completion, participants will be able to demonstrate the skills of CPR for adults, children, and infants. The course also trains participants for AED use.
 

Power Writing for Business Professionals (WGB077-65)

Tuesdays 4/21/15–5/19/15, 6:00–8:00pm (no class 5/12)
Cost: $169

As a major form of communication, writing must be clear, concise and attention getting. While assuming a basic knowledge of grammar usage (on which a minimal amount of time will be spent), this course will concentrate on writing and the improvement of writing skills. A hands-on approach is used to allow students to plan, draft, analyze, and compose effective business letters, memos, emails, and reports. Please bring any writing samples you would like to work on.


Communicating Collaboratively (online)

Cost: $79

Communicating effectively with team members and groups has become more important as organizations have relied on collaborative work to advance their goals. This course, Communicating Collaboratively, will help you improve your collaborative communication by providing best practices and effective tips and techniques.
 

Introduction to Critical Thinking (online)
Cost: $95

This course is an introduction to the importance of critical thinking in the business world. Critical thinking is an intellectual model for reasoning through issues to reach well-founded conclusions about them. Asking questions is at the heart of critical thinking.


Personal Creativity (online)

Cost: $79

This course addresses Personal Creativity. Through tools and exercises drawn from Adrian Brown's book, Creativity & Innovation, it seeks to help unlock the creativity within individuals. By stimulating creativity through various techniques (mind-mapping, DO-IT, SCAMPER, right and left brain thinking) participants learn to tap into their personal creativity and apply it to organizational challenges.
 

Intro to Computers: 1st Time User (WIT027-65)
Wednesday 2/4/15–2/25/15, 5:00–8:00pm
Cost: $99

This course is designed for the “pure beginner.” You will start with a guided tour through operating the hardware, including using the keyboard, mouse, disks, printers and much more. Learn the basics of working in MS Windows. Understand the start menu, “My Computer,” folders, file management and the desktop. Get your first exposure to cyberspace, including the Internet and email. This is a highly interactive course where students learn by doing with instructor-led hands-on exercises.


Customer Service Fundamentals Certificate (WGB019-65)
Tuesdays 4/7/15–5/19/15, 6:00–9:00pm (no class 5/12)
Cost: $295

Learn to listen and communicate with customers, build rapport, provide assistance and solve problems, plus learn business and personal effectiveness skills that make you highly sought after in today’s job market. Designed for anyone dealing with customers, the skills learned are applicable to all for-profit and nonprofit organizations; anyone with experience, interested in training for a new career or involved in a new venture are welcome. This interactive, practical program includes effective communication techniques, dealing with difficult people, negotiation skills, blending sales and service, and more to enable you to deliver “knock your socks off” service.


Continuing Education for Fitness Professionals

Developing Your Business Strategy (online)
Cost: $59.95

One thing that all successful business have in common is that they start with a clear focus and plan. This course is designed to help you develop your business strategy and focus. You will have the opportunity to develop your mission, establish short and long term goals, and perform a SWOT analysis to help you assess your strengths, weaknesses, opportunities, and threats.


Establishing Your Brand and Image (online)

Cost: $59.95

One of the most important things to understand about advertising and marketing your Personal Training services is that YOU are your business! It is your skills, expertise, personality and individuality that clients connect with and purchase. This course will focus on using YOU to create a positive image, enhance your "brand," and attract and retain customers. We will also explore the role and impact of negative advertising on your business and the fitness industry.


Setting Prices for Profitability (online)
Cost: $59.95

How do you determine what to charge for your services? Price yourself too high and you may lose clients; too low and some may think you aren't qualified. While setting prices may seem like a straightforward concept, there are actually many different factors to consider, and these decisions can make or break your business. This course will help you formulate your pricing strategy and determine what you will charge for your products and services.

W.I.T.S. has been training and certifying fitness professionals in partnership with colleges for over 21 years. These online/blended courses are designed for fitness professionals interested in enhancing their skills, meeting continuing education requirements for recertification, earning new nationally-recognized certifications, and gaining the business acumen to either take a management role or pursue entrepreneurship opportunities within the fitness industry.
 

Front Office Essentials Certificate (WGB085-65)
Mondays 1/26/15–3/16/15, 5:00–8:00pm (no class 2/16)
Cost: $279

Prepare for entry level employment in the business world. Be computer savvy using Microsoft Office. Perform general office procedures; filing, answering telephones, greeting visitors, scheduling and more. This course will include: customer service principles, keyboarding, introduction to MS Outlook, Word, Excel and Power Point.


Grant Writing Certificate Series (WPG127-65)
Thursdays 3/19/15–4/9/15, 3:00–6:00pm
Cost: $199

Procuring grant funding is an essential aspect to managing a nonprofit enterprise. In this series grant funding is presented as an ongoing “grant seeking” operation that can greatly improve the likelihood of establishing a reliable and diverse base of funding support. The mechanics of writing a high-quality proposal are covered, but equal emphasis is given to the background activity that leads to a successful grant application. It is important to identify those unique qualities and merits of your agency that make it attractive to a grant funder. It is important to know how to find the right funder for your project. And, finally, it is important to present your proposal as not just a response to a need, but as an opportunity to accomplish the funder’s mission through your agency. Enroll in the full certificate and save $59 or courses listed below can be purchased separately.


A Comprehensive Introduction to Grant Writing (WPG028-65)

Thursdays 3/19/15–3/26/15, 3:00–6:00pm
Cost: $129

Strategic grant writing helps align the identified needs of a nonprofit (and its clients) with funding sources, whether foundations, government agencies, corporations or individuals. This course offers a guide to the basics of grant writing, an increasingly crucial method for raising money to fund projects and programs for nonprofits and other organizations. The course explores the relationship of grant writing to an organization's strategy for fundraising. It also outlines the six stages of grant writing and highlights grant writing best practices.


Advanced Grant Writing (WPG038-65)

Thursdays 4/2/15–4/9/15, 3:00–6:00pm
Cost: $129

This advanced grant writing workshop is perfectly suited for those that have a basic understanding of the grant writing process and format. The workshop will cover establishing a grant strategy for an organization or project, cover in depth various grant writing concepts and strategies, and discuss advanced program development and evaluation techniques. Participants are encouraged to bring a copy of a proposal constructed to obtain feedback from the speaker as well as others in the course.
 

Leadership Fundamentals Certificate (WGB076-65)
Thursday 3/26/15–5/7/15, 2:00–5:00pm (no class 4/16)
Cost: $295

Improve your performance by increasing your effective leadership skills and be ready to meet the difficult challenges of today’s economy and business world. What is leadership and why is it important? How does a leader encourage change without triggering fearful resistance? What are the key elements to leading an effective team? What is the role of charisma in leadership? How can a leader achieve work-life balance? This certificate addresses all of these questions and many more.
 

Local Anesthesia Certificate (WHD002-64)
ONLINE 1/17/15–2/28/15
Cost: $1,199 (includes clinical lab WHD002L-64)

This course consists of 11 hours of online pre-study for the licensed dental hygienist. The course covers MA Rules and Regulations 234 CMR 3.09-3.14, and its requirements in the administration of local dental anesthetics. This course contains tests and exercises that must be completed prior to attending the onsite lecture and clinical lab that follow this course. Moodle log-in information and instructions for this online portion will be sent to student after registration.

Local Anesthesia Certificate Clinical Lab (WHD002L-64)
Saturday/Sunday 2/28/15, 3/1/15, 3/7/15 8:00am–5:00pm

This is the clinical lab portion of the Local Anesthesia Certificate course. The online portion of this course (WHD002-64) must be completed prior to the lab. This course is for the licensed dental hygienist and consists of a didactic and a clinical component of 12 hours each. This course covers MA Rules and Regulations 234 CMR 3.09-3.14, and its requirements in the administration of local dental anesthetics. Attendance is required at all sessions. Prerequisite: WHD002-64. Students can only register for this certificate clinic lab by contacting the instructor.

Local Anesthesia Certificate (WHD002-66)
ONLINE 4/4/15–5/16/15
Cost: $1,199 (includes clinical lab WHD002L-66)

This course consists of 11 hours of online pre-study for the licensed dental hygienist. The course covers MA Rules and Regulations 234 CMR 3.09-3.14, and its requirements in the administration of local dental anesthetics. This course contains tests and exercises that must be completed prior to attending the onsite lecture and clinical lab that follow this course. Moodle log-in information and instructions for this online portion will be sent to student after registration.

Local Anesthesia Certificate Clinical Lab (WHD002L-66)
Saturday/Sunday 5/16/15, 5/17/15, 5/30/15 8:00am–5:00pm

This is the clinical lab portion of the Local Anesthesia Certificate course. The online portion of this course (WHD002-66) must be completed prior to the lab. This course is for the licensed dental hygienist and consists of a didactic and a clinical component of 12 hours each. This course covers MA Rules and Regulations 234 CMR 3.09-3.14, and its requirements in the administration of local dental anesthetics. Attendance is required at all sessions. Prerequisite: WHD002-66. Students can only register for this certificate clinic lab by contacting the instructor.

Registration Form for Local Anesthesia
Course Information Sheet for Local Anesthesia
 

Introduction to Power Point (WIT037-65)
Thursdays 2/5/15–2/26/15, 6:00–8:00pm
Cost: $135

Take your PowerPoint presentations from ordinary to extraordinary! In this course, you will learn how to use Microsoft PowerPoint to create professional-quality slide presentations that grab and hold your audience's attention from start to finish. You will see how to plan a presentation for your audience, format it with themes and color, and use slide and layout masters to make global changes. You'll embellish your slides with text and objects, including pictures, shapes, WordArt, and SmartArt.


Introduction to Microsoft Excel (WIT034-65)

Thursdays 3/5/15–3/26/15, 6:00–8:00pm
Cost: $135

Learn the basics of creating and using spreadsheets to increase your workplace productivity. This course will include an overview of the ribbon bar, commonly used commands, and basic formulas used to automate one's work.


Intermediate/Advanced Microsoft Excel (WIT033-68)

Thursdays 4/2/15–4/30/15, 6:00–8:00pm (no class 4/9)
Cost: $135

In this course students will learn the advanced features of Excel, including charting, and will discover how this powerful program can boost their productivity. Students will also learn how to use formulas and functions across multiple worksheets and workbooks, and create outlines and subtotals. In this practical, hands-on course, students will learn how to create informative and eye-catching charts, as well as how to harness the power of Excel filtering techniques.


Introduction to Microsoft Word (WIT042-66)

Wednesdays 4/1/15–4/22/15, 6:00–8:00pm
Cost: $125

Learn how to create, add, move through, and edit text; move words from one part of your document to another; work on two or more documents simultaneously; change the size or appearance of text; change margins and tab settings; automatically center, right align, justify, and indent text; run the integrated grammar and spelling checker; use the thesaurus; and save, retrieve, copy, organize, and print your documents.


Intermediate/Advanced Microsoft Word (WIT039-66)

Wednesdays 4/29/15–5/20/15, 6:00–8:00pm
Cost: $125

Add to your basic Microsoft Word skills. Learn how to use mail merge; add section breaks and clip art to create professional newsletters and manuals; add headers and footers; work with templates; and create promotional brochures. Students should be comfortable creating and formatting Word documents or have completed an introductory Word course.
 

Executive Series for Nonprofit Leaders (WPG069-65)
Wednesdays 2/4/15–5/13/15, 3:00–6:00pm
Cost: $395

This certificate program introduces learners to key current management issues for nonprofit organizations. Fund-raising, board and volunteer development, budgeting, capital campaigns, marketing, and setting strategic direction are all addressed. This series is full of practical advice and real life examples of how simple changes can have a big impact. Enroll in the full certificate and save $99 or courses listed below can be purchased separately.


Nonprofit Board & Volunteer Development (WPG037-65)

Wednesdays 2/4/15–2/11/15, 3:00–6:00pm
Cost: $79

Volunteers are the lifeblood of most nonprofit organizations. Volunteer Board members play a special role to help guide the direction of a nonprofit, promote the organization, and ensure that the mission is fulfilled. Explore what motivates volunteers, elements of strong volunteer programs, board responsibilities and models for organizing a board and ways to build and maintain a vibrant volunteer base.


Nonprofit Fiscal & Performance Management (WPG139-65)

Wednesdays 2/18/15–2/25/15, 3:00–6:00pm
Cost: $79

Gain an understanding of the uses and functions of budgets in nonprofit settings, the relationship between strategic budgeting and tactical budgeting, and specifics of organization-wide budgets and various budget systems. This course also addresses slightly advanced topics such as capital budgets, cash flow budgets, and opportunity budgets. Discover how to use budgeting techniques to handle operating challenges.


Nonprofit Fundraising & Philanthropy (WPG131-65)

Wednesdays 3/4/15–3/11/15, 3:00–6:00pm
Cost: $79

Fundraising is one of the central activities of a nonprofit organization. Fundraising activities finance operating and program budgets, special projects, improvements to facilities and any number of organizational needs. In many situations, fundraisers will often launch large capital campaigns or apply for foundation grants. This course offers an insight into fundraising for nonprofit with emphasis on the fundamentals.


P
lanning & Managing a Successful Capital Campaign (WPG132-65)
Wednesdays 4/1/15–4/15/15, 3:00–6:00pm
Cost: $99

This three-session course covers key terminology and practices surrounding running a successful capital campaign. You will learn about the phases of conducting a capital campaign—evaluation, feasibility study, organization, solicitation, and post-campaign activities—as well as how to avoid common pitfalls. Expert video commentary, a case study, and vocabulary game will ensure a solid grasp of the content for execution in your nonprofit organization.


Seven Steps to Better Email Fundraising & Communications (WPG140-65)

Wednesdays 4/22/15–4/29/15, 3:00–6:00pm
Cost: $79

Email marketing needs to be short, timely and personal. This course will help you incorporate your e-newsletter into your marketing strategy, develop valuable content, and integrate effectively with other communication channels. Students will also look at their own email marketing campaigns and learn how they can increase response rates and fundraising opportunities.


Creative Marketing Ideas for Nonprofits: On-line and Off-line (WPG128-65)

Wednesdays 5/6/15–5/13/15, 3:00–6:00pm
Cost: $79

When we hear the word “marketing”, we typically think of for-profit companies. However, marketing proves to be a vital tool for nonprofit success. An effective marketing strategy will determine the needs of clients and donors, effectively publicize the mission, build community relationships, and secure contributions of time and money. Nonprofit marketing includes advertising, promotion, public relations, and customer relationship management. Learn to design a plan using these tools to creatively market your nonprofit organization.


OSHA 40 Hour Certification (WET015-65)
Monday/Tuesday/Wednesday/Thursday 3/16/15–3/19/15, 7:30am–5:30pm
Cost: $609

This 40-hour course contains the 29 CFR 1910.120 regulatory overview, site and safety health plan, job hazard analysis, waste characterization, site investigation/audit, personal protective equipment, air monitoring, decontamination, SCBA use, basic principles of emergency response, introduction to confined space, and chemical hazards vs. physical hazards.

OSHA 8 Hour Certification (WET010-65)
Friday 3/20/15, 8:00am– 4:30pm
Cost: $169

This 8-hour course covers the 29CFR1910.120 regulation, work-site safety, hazard communication, emergency action plans & contingency plans, fire protection & prevention, back safety and container handling, confined spaces, air monitoring, decontamination, personal protective equipment, and respiratory protection.


Effective Public Speaking (online)
Cost: $99

Confidence is a key to delivering an effective speech or presentation. This two-module course, Effective Public Speaking, helps you to develop the skills you'll need to become an outstanding and confident public speaker. It reviews the seven stages of public speaking through games, interactive exercises, and videos. The tools and techniques in this course can ensure that you'll excel when speaking in any situation, from the start of your speech or presentation to its successful end.


Effective Presentations (online)

Cost: $99

The ability to communicate clearly and effectively is increasingly important in organizational settings. This course helps learners organize, structure, and create effective presentations. Since many organizations use PowerPoint as a way of communicating information, this course offers advice and guidance on the most effective and persuasive uses of PowerPoint.


Prezi Presentations (WIT105-65)
Thursdays 4/9/15–4/16/15, 6:00–9:00pm
Cost: $99
Prezi isn't just another slide presentation software. It's an animated presentation that zooms, rotates, and keeps your audience interested. In this class you will learn how to use this free, innovative, and intriguing software to add a modern, energetic feel to presentations or slide shows. Please register for a free Prezi account before the start of class.


Introduction to Project Management (WPG029-65)
Wednesdays 4/1/15–4/22/15, 6:00–9:00pm
Cost: $199

Effectively managing multiple projects, resources, and budgets is critical in today's global business environment. This Project Management course will dive into the roles and responsibilities of the project manager, and examine project management in theory as well as in practice. The course offers a practical approach to managing projects, without requiring any previous project management experience. We will focus on organizing, planning, and controlling the deliverables of the project using good practices. Students will participate in structured workshops where simulated project plans are designed and implemented. At the end of the course, students will understand why project management requires a high degree of professionalism and attention to detail, and how to achieve that end in future projects.


Intermediate Project Management (WPG135-65)

Tuesdays 4/28/15–5/26/15, 4:00–7:00pm
Cost: $249

For those who already coordinate projects, or who have taken "Introduction to PM", we offer this course to further improve their project management skills. We will discuss topics such as Progress Tracking; Change Management; Risk Assessments and Troubled Projects. We also compare and contrast "Traditional" and "Agile" project management methods, as well as when is it a good idea to use which. Finally, we discuss PMP Certification and its requirements. The class is comprised of 15 hours of classroom lecture and, to reinforce the concepts, 3 hours of case study work outside the classroom. Upon successful completion, the student is awarded a "Project Management Practitioner" Certificate.


Personal Fitness Trainer Certification
Saturday 2/21/15–5/2/15, 9:00am– 2:00pm (WHF002-65) (no class 3/21 or 4/4)
Tuesday/Thursday 3/24/15–5/26/15, 6:30–8:30pm (WHF002-66) (no class 5/12)
Cost: $699

Would you consider a career with a nationwide median salary of $49,900 and a projected growth of 27% over the next ten years? As more organizations develop employee wellness programs and fit-conscious baby boomers seek professionals to help with their workouts, the demand for personal trainers is increasing. Our 62-hour personal trainer certification program includes 16 hours of lecture, 16 hours of practical training and a 30-hour internship. High school diploma or GED is required. Students must obtain Adult CPR & AED certification in order to receive certification. Attendance is mandatory. Students must attend all sessions in order to qualify to take the national exam. The national exam is held on the 9th week of the course.

Note: The cost of the course textbook is not included in the registration fee. Please call (888) 330-9487 to order the text for this class. Also, please keep in mind that students must complete reading chapters 1, 2, 6, & 27 PRIOR to the first day of class.


Introduction to QuickBooks
Wednesday 2/11/15, 9:00am–2:30pm (WIT007-65)
Wednesday 4/22/15, 9:00am–2:30pm (WIT007-66)
Cost: $199

Learn how QuickBooks can help you track your accounts, receipts, statements and your payables, inventory, and receivables. QuickBooks is designed for small to mid-sized businesses that want to use effective software with a traditional approach to accounting. A textbook will be provided to students at no cost.


Intermediate QuickBooks

Wednesday 3/11/15, 9:00am–2:30pm (WIT104-66)
Wednesday 5/6/15, 9:00am–2:30pm (WIT104-67)
Cost: $199

In this course, we’ll go beyond the basic concepts to discover the software’s most useful in-depth features and applications. You will learn how to manage multiple company files and how to export and import list data from one file to the next. You’ll also learn how to enter price levels and track discounts and credits. Whether you are a small business owner, a bookkeeper, or an accountant, you’ll find plenty of tips and tricks to help you get the most out of QuickBooks.


40 Hour Real Estate Pre-License
Tuesdays/Thursdays 4/14/15–4/28/15, 9:00am–5:00pm (WRE038-65)
Tuesdays/Thursdays 6/2/15–6/16/15, 9:00am–5:00pm (WRE038-66)
Cost: $499

MA requires 40 hours of pre-license training prior to the real estate salesperson exam. This course will prepare students for the license exam. It is approved by the MA Board of Registration for fulfilling its licensing requirements. This course will take place at the Hyannis Center, which is located at 540 Main Street Hyannis, MA 02601. Fee includes textbook and other materials.


ServSafe (WGB040-65)
Monday 5/4/15–5/11/15, 4:30–8:30pm
Cost: $195

This course is designed for the initial certification of food service managers. This accredited program will prepare you for the ServSafe exam. Exam administered on the last day of class.


ServSafe Recertification (WGB042-65)

Monday 5/18/15, 4:30–8:30pm
Cost: $95

This course is designed for the recertification of food service managers. Recertification is required every 5 five years. Exam administered on the day of class.


Successful Small Business Management (WGB075-65)
Tuesdays 2/3/15–3/10/15, 7:00–9:00pm
Cost: $130

Planning to start a new business or want to grow an existing one? This course is a practical guide for business survival, covering startups, advertising, marketing, sales management, business plans, bank loans, insurance, bookkeeping, e-commerce and much more. Lecturers who are experts in their specific fields cover these and additional subjects to assure your success in your business. Conducted by the Service Corps of Retired Executives (SCORE) and sponsored by the U.S. Small Business Administration of Boston.


Six Week Marketing Plan (WGB084-65)

Tuesdays 3/24/15–4/28/15, 6:00–8:00pm
Cost: $130

This course reviews the marketing planning process, the components of an effective marketing plan, and the role of market research and how marketers segment, target and position their product or service. Learn how to develop and write a comprehensive marketing plan. Examine how marketing plans change with the life cycle or market conditions of a product or service. Develop a model marketing plan that includes an analysis of competition, pricing, promotion, distribution and the value proposition.


B
usiness Law for Entrepreneurs (online)
Cost: $129

This course covers the basics of business law for an entrepreneur. It reviews legal structures for a new venture, intellectual property, employment law, contracts, government regulation, and personal and real property.


Accounting and Finance for Entrepreneurs (online)

Cost: $129

This course provides an introduction to key topics in accounting and finance for those involved in new ventures. It reviews financial accounting basics, including GAAP Principles and financial statements, and also covers key issues in finance, broadly defined as any financial or monetary activity that involves a company.


Leadership and Management for Entrepreneurs (online)

Cost: $129

This course explores the leadership and management issues entrepreneurs face as they create and establish successful new ventures. It reviews the key managerial roles of planning, organizing, staffing, leading and controlling and their application in entrepreneurial settings. Further, the course addresses self-management for the entrepreneur--how an entrepreneur can manage his or her own time and maintain a proper work-life balance.


Social Media Success Certificate (WIT088-65)
Wednesdays 2/11/15–3/25/15, 6:00–9:00pm
Cost: $234

This program will provide a comprehensive introduction for how to effectively utilize social media to market your organization and build loyalty. The series will cover strategies and trends, blogging, Facebook, LinkedIn, Twitter, Google+, Pinterest, search engine optimization (SEO), and how to create a social media strategy. The program will also look at emerging networks which are giving businesses alternatives for reaching their target audience. Students will develop strategies for online engagement, build an editorial content calendar and learn how to create and implement an effective social media marketing plan. Must be comfortable with PCs, email, and the Internet. Must have social media networks in place prior to the start of this course. Enroll in the full certificate and save $39 or courses listed below can be purchased separately.

Social Media Tips and Trends for 2015 (WIT089-65)
Wednesday 2/11/15, 6:00–9:00pm
Cost: $39

There are many social networks available to promote your business. Whether you are B2B or B2C, there are certain networks which you should be engaging in and others that may not reach the audience you are looking for. We will explore the top social networks: LinkedIn, Facebook, Twitter, YouTube and add Google+, Pinterest, and Instagram. And then look at emerging networks that are giving businesses alternatives for reaching their target audience.

Optimizing your LinkedIn Profile and Company Page (WIT091-65)
Wednesday 2/18/15, 6:00–9:00pm
Cost: $39

According to LinkedIn, there are well over 250 million professionals using LinkedIn and this number continues to rise rapidly. How we network is changing. Whether your goal is to build your network, brand your skills, find a job, or promote your business, LinkedIn can help. Many people are on LinkedIn but not really linked in; failing to effectively and successfully use this comprehensive networking tool to its full potential. You will learn how build and optimize your online presence on LinkedIn by effectively creating an "all-star" profile showcasing your skills and attributes. This course will also cover LinkedIn company pages.

Twitter Launch for Individuals & Small Businesses (WIT114-65)
Wednesday 2/25/15, 6:00–9:00pm
Cost: $39

This course teaches the basics of Twitter and how businesses and individuals can engage with prospective and existing clients. What is a tweet and why should your customers care? Learn the secrets of engaging with your prospects and existing clients in 140 characters or less. The 5 essential best practices for Twitter use for small and growing businesses will be included.

Facebook: How to Build Relationships & Create Shareable Content (WIT081-65)
Wednesday 3/4/15, 6:00–9:00pm
Cost: $39

Are you having trouble growing your Facebook page? Have you defined your target audience on Facebook? Now is a good time to examine your Facebook activities, cutting out what isn’t working and expanding what works. We will offer tips for growing and engaging with your fan base on Facebook. We will also discuss brand messaging, post frequency, post content, engagement, the importance of visual graphics, and advertising options available.

Google+, Pinterest and More! (WIT113-65)
Wednesday 3/11/15, 6:00–9:00pm
Cost: $39

Google+ is not just another social network. It is redefining how we search for products and services. In this course, we will talk about setting up a Google Plus profile and the free Google tools available to help your business succeed. We will also look at Pinterest and learn how this network can have a significant impact on your online success.

Create Content & Optimize Your Blog Posts for Maximum Exposure (WIT082-65)
Wednesday 3/18/15, 6:00–9:00pm
Cost: $39

In this course, you will discover ways to find the ideas your followers and fans want to discuss and share. Learn tips for writing “shareable” blog posts and how to take time to understand what your audience really wants from you. This course will also cover the basics of search engine optimization (SEO) and offer 10 simple techniques that can improve your SEO efforts for your website and blog.

8 Steps to Creating an Effective Social Media Strategy (WIT092-65)
Wednesday 3/25/15, 6:00-9:00 p.m.
Cost: $39

It’s undeniable that the new world of social media can have a dramatic impact on your organization. All it takes is a quick scan of today’s headlines to learn the effects of successful – and not so successful – social media campaigns. While it seems that social media presents an endless amount of opportunities to build awareness, it also presents risk, which means that creating an effective strategy isn’t just nice to have – it’s an absolute must. Learn how to create an effective social media strategy that focusses on your industry and target market.


Social Media for Beginners (WIT090-65)
Wednesdays 1/28/15–2/4/15, 6:00–9:00pm
Cost: $99
This course will introduce you to the basics of business-based social networking, get you into Facebook and LinkedIn for some hands-on learning and generate plenty of discussion. Students are required to have a Facebook and LinkedIn account set up prior to the first day of class.


Wedding & Event Planner Certificate (WGB031-66)
Tuesday 3/3/15–4/21/15, 6:00–8:00pm
Cost: $249
The demand for wedding and event planners on Cape Cod is soaring. This wedding and event planning course teaches the basic fundamentals of planning, orchestrating, and delivering social events. From weddings and anniversaries to birthdays and baby showers, this course provides clear and concise formulas for detailing the personal and professional aspects of any social event.


Introduction to Wordpress (WIT099-65)
Tuesdays 2/3/15–2/24/15, 6:00–9:00pm
Cost: $169

Create your own website without using any programming languages with Wordpress, the most popular content management system in use today. There is an ease of use to Wordpress and at the end of this course students will be well on their way to creating a well-designed website or blog. This course will provide the basic skills needed to generate professional results. The basics include installation, setting pages, plugins, widgets and posts. Time will be spent reviewing themes and installation. A review of image management and use for SEO is also included.


Intermediate Wordpress (WIT095-65)

Tuesdays 3/3/15–3/24/15, 6:00–9:00pm
Cost: $169

This course will use premium or advanced themes to take the student to the next level. Custom CSS, Child Themes and Keywords for SEO will be discussed along with a touch of Google Analytics. CSS will be reviewed to provide a basic understanding of how themes can be changed. A deeper review of plugins including Social Media, SEO and backups will end with an upload of sitemaps to Google. Students will have an in depth knowledge of Wordpress upon completion of this course.


To register call: (508) 375-4012
See also: additional online courses to choose from.

Please refer to our
FAQs page for information about our refund policy.


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Please call Registration: (508) 375-4012

You can pay over the phone via credit card or by mail with check or money order. Make checks out to Cape Cod Community College.

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